Trade Marketing Manager Direct to retail

Paris (France)
Voir postes récents
Trade Marketing Manager Direct to retail

A leading Global Beauty Group are seeking for a Trade Marketing Manager Direct to retail to be based in headquarters in Paris.

LOCALISATION: Paris (France)

Postuler maintenant
Liens utiles

Trade Marketing Manager Direct to retail

Paris (France)

Ref: VK36807551 April 4, 2025 GRANDE DISTRIBUTION

#

FONCTIONS

Trade Marketing Strategy Development and Execution • Develop and implement the Trade Marketing plan for each brand in collaboration with retailers and distributors. • Define and oversee marketing activations (animations, promotional offers, POS materials, events). • Manage relationships with retailers to negotiate and optimize trade actions. • Coordinate product launches and ensure their visibility at the point of sale. Budget and Trade Marketing Forecast Management • Oversee and optimize the A&P (Advertising & Promotion) budget allocated to trade activations. • Work closely with the finance team to ensure investment tracking and efficiency. • Work on sales forecasts by sku and by retailer & distributors and trade budget allocation. Performance Analysis and Strategic Recommendations • Monitor and analyze KPIs for Trade Marketing campaigns and promotions. • Evaluate sell-out performance and the impact of activations on brand success. • Identify optimization opportunities and propose strategic recommendations. Presentations and Support for Sales Teams • Develop and present trade marketing strategies and activations to retailers and partners. • Ensure follow-up on market insights and adjust strategies accordingly. Internal Coordination and Project Management • Collaborate closely with sales, finance, marketing, and supply chain teams. • Act as the key liaison between brands and retailers to ensure seamless execution. • Manage coordination with external agencies to produce marketing materials. KEY CRITERIAS : 1. At least 5 years of experience in Operational or Trade Marketing / International Marketing or Business development. 2. Coming from the Luxury or Selective industry (perfume, beauty, art of living). 3. Fluent (both writing & speaking) in English & French. 4. Team worker mindset and solid communication skills. 5. Proficiency in PowerPoint + Excel + Word software Reporting to: VP Global Trade Marketing Location: in Paris Headquarters

Postuler maintenant

Vous recherchez les meilleurs talents ? Chez Catenon, nous trouvons pour vous les meilleurs profils partout dans le monde. Avec 23 bureaux dans le monde et des recrutements dans plus de 100 pays, nous sommes spécialisés dans le recrutement international de talents. Tout cela grâce à notre plate-forme technologique et à notre équipe mondiale spécialisée. Découvrez-en plus sur nos services.

Select CV Change Remove
Plus d’information
Vous pouvez consulter les conditions générales associés à l'inscription des talents sur CATENON.

Postes connexes